World’s Largest eBookstore Barnes and Noble carries over 2 million titles including books, textbooks, children’s books, magazines, and newspapers—just a touch away! Thousands are free, most others $9.99 or less.	Nook Color’s Run Android Apps Shop an amazing array of popular apps including Angry Birds, Epicurious, and Pulse News, plus enjoy free pre-loaded Crossword puzzles, Chess and Sudoku. NOOK Color™, the award-winning Reader’s Tablet, is the best for reading now and for so much more for years to come.
Expert Recommendations Ever wonder what to read next? Recommendations are available from expert Barnes & Noble booksellers. From top picks to personalized suggestions based on the authors you love, they provide inspiration to make your next read great.	NOOK Friends™ Connect with NOOK Friends™ to share and find new titles. See your friends’ favorites and what they’re recommending. You can even swap books right from your NOOK with exclusive LendMe® technology.
Magazines and Kids’ Books Your favorite magazines and newspapers delivered the moment they’re released. Thousands of kids’ chapter books. And on NOOK Color, children’s classics come to life in ways your child will adore with new Read and Play™ interactive books.	In-Store Experience Free Wi-Fi® and free book browsing are just some of the benefits of visiting Barnes & Noble with your NOOK or NOOK Color. Plus you’ll also get exclusive content and discounts — delivered right to your screen.

These are just some of the reasons that answer the question, “Why buy a Nook Color?“

Hit the books with a Nook ereader or color tablet and get 12 free classic ebooks along with free study guides and apps.

Buy any NOOK and get over $100 in free classics and study guides. To take advantage of this offer, simply register your new NOOK by 10/31/2011, and look for an e-mail that lets you choose your FREE books.

Legal Stuff

This offer is valid on purchases made on BN.com and or in Barnes & Noble stores. For each customer, this offer can be redeemed once per billing address online at BN.com, and once per customer at the Barnes & Noble stores, while supplies last. When you purchase an All-New NOOK™, NOOK Color™ or 1st Edition NOOK™ from Barnes & Noble stores or BN.com between 8/8/2011 and 9/12/2011, you will receive an e-mail message to the Barnes & Noble account to which the device is registered. You must register your device by no later than 10/31/2011. The e-mail message will contain $107.28 worth of Barnes & Noble digital content, accessible via individual access codes. This offer is valid from 8/08/2011 and expires at BN.com on 9/12/2011 at 2:59 a.m. and at Barnes & Noble stores at close of business on 09/11/2011. This offer is limited to new NOOK devices and not Certified Pre-Owned NOOK™ devices. Device must be activated by 10/31/2011 to qualify for this offer. Limit one set of content per qualifying e-mail address. Additional Rules Governing this Offer: This offer is (i) not redeemable for cash or cash equivalents (including Gift Cards and eGift Cards); (ii) not valid on past purchases; (iii) not eligible for purchases of the following products and services: Barnes & Noble Memberships, Gift Cards, eGift Cards, gift-wrapping, textbooks, video games, digital content (including but not limited to digital books, magazines, and periodicals) other than those contained in this offer, NOOK™ and NOOK Color™ related accessories, other hardware and electronics, software, products available for pre-order, products from the Rosetta Stone Series, products available for in-store ship-to-home orders, products marked as not eligible for “coupons or promotional discounts”, or any other products other than the NOOK™ devices; (iv) not valid on shipping or handling expenses, or applicable sales tax; (v) not valid on purchases made from third parties accessible from the bn.com website (e.g., used books, PC and video games, etc.); and (vi) not valid at Barnes & Noble College bookstores or websites. This offer may not be combined with any other offer, coupon or promotional discount or with the Educator Discount. This offer is subject to change or discontinuation without notice; we will, however, honor properly placed orders with valid methods of payment with sufficient funds placed prior to such change or discontinuation. Barnes & Noble is not responsible for typographical or pictorial errors. Void where prohibited by law.

NOOK™ for iPhone from Barnes & Noble offers an incredible ebook reading experience on the iPhone without having to buy a nook. With more than two million NOOK Books from Barnes and Noble, including New York Times best sellers, new releases, and thousands of free ebooks. It is also easy to share (sharing is caring, NookSharers) eBooks with friends and family using NOOK’s exclusive LendMe™ technology. Download the app for your iPhone here or at the Apple App Store.

No In-App Purchases? Browse the Web Instead

Apple forced eBook reader apps to remove their in-app purchasing by June 30, 2011. In order to stay in compliance and in the market, Barnes and Noble, Kindle, and other apps updated and took out the link. You can still purchase books from NookBooks Under $5 – Shop Barnes &Noble.com NOOKBook collection today!, and it will instantly appear in your iPhone app as always.

How do you get to the Nook App Store?

The Barnes & Noble’s Nook Color application marketplace is part of an Android operating system update delivered to nook color owners in April 2011. The nook app store is an app within this update available only on the nook color, much like the Android Market or the Apple App Store. It’s not accessible from the web or from PCs at this time so it doesn’t have a web address.

What does the nook color update include?

The new Android update for the nook color is an customized Android 2.2 (Froyo) update that includes Flash support, access to more than 125 free and paid apps, and email (POP) access. The Nook Color was previously billed as a “reader’s tablet.” But after the update launched, Barnes & Noble added the words “full-featured” to the description. In fact, the company quickly changed its Nook Color page, calling it the “best value of any tablet on the market.”

AP has unveiled plans to set up a division that would help the news cooperative and member newspapers and broadcasters sell digital content for use on a new generation of electronic readers, or e-readers, which is one function of Apple’s iPad.

In a keynote speech Friday before the Colorado Press Association, Tom Curley, president and chief executive of the AP, said the new business unit would be called the AP Gateway and would become “the launching pad for new products and services from AP and other interested news publishers.”

Curley told the CPA convention in Denver that the first Gateway application would be used to deliver news to the iPad, which Apple plans to release in late March. The application would incorporate a paid subscription model and would be open to AP members.

“Beyond that, we expect to offer our content partners a variety of ways to take their content to market, both individually and collectively, directly and indirectly, taking advantage of new business models, including the wide variety of pay-model services now under development,” Curley said, according to a transcript of his speech posted by PaidContent.org.

In launching Gateway, the non-profit is offering members a way to take advantage of the “splintering” of the Internet into many channels for news distribution created by the expected growth in the use of new Internet-connected devices, such as smartphones, Curley said. Quoting Forrester Research, the AP CEO said that while 80% of the U.S. population look to get their news for free, “there is a slice of that remaining 20% who will pay for it under the right circumstances.”

“Just how big a slice that becomes will depend on how creative and responsive we producers are,” Curley said.

The news executive listed three ways to make money in digital media, syndication licensing, advertising, and subscriptions; and said Gateway can enhance all three by tagging, tracking and enabling new business opportunities.

The AP is among news organizations looking to control, and charge for, distribution of its content over the Internet. While news content has been easily accessible for free through a Web browser on a PC, content providers are looking for business models in which subscribers would pay to receive content over mobile devices, which would also be used to deliver advertising.

The need to generate more revenue from content is imperative to the news industry’s survival. As subscribers moved to the PC-dominated first generation of the Web, so did advertisers, leaving newspapers and magazines with heavy losses. And as almost always happens, in order to survive, the news industry is changing, learning from other application makers who are currently making money online. E-readers are just the latest to to add to a long string of mobile devices now able to display news online and some, like Apple’s iPad are able to run applications like the AP Gateway.

1. The Nook has a color navigation screen, whereas the Kindle does not.
2. The Nook has Wi-Fi, but again, the Kindle does not.
3. The Kindle has a web browser, but the Nook does not.
4. The Nook has an expansion slot, but the Kindle does not.
5. They both have 3G, but the Nook uses AT&T and the Kindle uses Sprint.
6. While they both run Linux, the Nook specifically runs Google Android, a flavor of Linux.
7. Kindle can read books to you (when allowed by the publisher), but the Nook cannot.
8. Barnes and Noble is offering over 1 million eBooks versus Amazon.com’s 360,000.
9. The Nook can share annotations and notes with others between devices like smart phones & PCs.
10. The Nook can get books from the Google Book Project.

First eBook reader to work with Apple’s iTunes Store wins!

[Update: The Nook App is now available in the iTunes App Store for the iPhone and iPad.]

*Not all ebooks will allow these features.